Tuesday, 11 June 2013

Taxpayers pay millions for media training that politicians ignore

Consultants in Ottawa and Toronto have made piss pots full of money doing media training for politicians. These one-on-one sessions cost the taxpayer thousands of dollars, yet the basic messages are simple and can be found in any public relations text book.

Never have more than three messages.
Stay on message.
When you make a mistake, admit it.

Too bad none of our federal, provincial and municipal politicians are practising what the "experts" are preaching. They lie. They cover up. They run from the cameras.

Dalton McGuinty, take a bow. Stephen Harper take a plane out of town. Mike Duffy take your unfortunate wife on a cruise and have her photographed in an unflattering bathing suit. Rob Ford retreat to your private bathroom and have some blow.

You can run. But you cannot hide.

Daltie, Steve-o, Mikey, Robbie Boy listen to your media trainers.

Your lying, cheating, obfuscating ways will not just get you in trouble.

People will vote you out of office.

Don't let the ornately-carved door hit you in the ass on your way out.





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